IKONO: Immersive experiences shaped by you

IGNITE YOUR IMAGINATION

IKONO is an immersive journey through eclectic worlds that combine art, play and the unexpected. Every room at IKONO is an invitation for self-discovery and a shared experience, so bring your imagination and your friends.

With five locations and rapidly expanding, you'll find IKONO in the heart of major cities across Europe. Each museum takes a distinct approach to real, immersive fun while always placing you at the center of the experience.

IN THE NEWS

Time Out

"A fantastic plan where your senses will go wild"

Time Out IKONO Madrid
Funweek

"IKONO invites us to step out of our comfort zones"

Funweek IKONO Roma
Rai News

“An immersive museum where you can experiment and live a journey”

Rai News IKONO Roma
RTVE

"An immersive museum for the whole family, including the little ones"

RTVE IKONO Madrid
Condé Nast Traveler

"Endless possibilities to unleash your imagination"

Condé Nast Traveler IKONO Madrid

THE IKONO EXPERIENCE

CREATIVE PLAY

CREATIVE PLAY

Dive into free-form creativity where you are the artist and make each space your canvas.

EMOTIONAL CONNECTION

EMOTIONAL CONNECTION

Every IKONO is an invitation for self-discovery and a shared experience, so bring your imagination and your friends.

UNIQUE EXPERIENCES

UNIQUE EXPERIENCES

Leave with stories to share and the joy of having encountered a destination as unique as you.

WOW MOMENTS

WOW MOMENTS

Exhilarate your senses with unconventional spaces that surprise and delight.

OUR LOCATIONS

Select your desired location from five across Europe to learn more about its unique environments and experiences.

What our visitors say

Ikono
4.7 /5
Average rating based on 25149 reviews
“Very nice experience to take a bit
of a break from everyday life!”
“Amazing! My friend and I had so much fun. Highly recommend.”
“Cool place! Unusual, interactive!
Our kids loved it very much.”
“A fantastic sensory journey. 
I recommend it to families.”
“Unique rooms, you really feel immersed in a different world.”